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Hugo Boss

This brand encompasses class, refined elegance, care for detail and high quality materials.
BOSS products, with a style that is well-fitting to any situation, reflect a classical inspiration, while the HUGO collection, made with high value and quality materials (titanium and beta-titanium) offers a wide spectrum of non-conventional contrasts, according to post-modern tastes.



Hotstyle

BOSS 0527/S BOSS 0526/S BOSS 0524/S BOSS 0553/S BOSS 0510/S BOSS 0522/S BOSS 0521/S BOSS 0517/S BOSS 0530 BOSS 0519 BOSS 0518 BOSS 0529 BOSS 0551 BOSS 0548 BOSS 0546

Press Releases


Boss 2013 Eyewear Collection
BOSS 2013 EYEWEAR COLLECTION The new BOSS collection of sunglasses and …
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Boss Black - 2012/2013 Eyewear Collection
BOSS BLACK EYEWEAR COLLECTION 2012/2013 The new BOSS Black collection of …
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BOSS_0510S BOSS_0517S BOSS_0519 BOSS_0526S_0524S BOSS_0530
BOSS 2013 EYEWEAR COLLECTION

The new BOSS collection of sunglasses and optical frames for Spring/Summer 2013 is an expression of contemporary style that blends comfort and design with classical influences. The new models for men and women elegantly reflect the distinctive understated characteristics of the brand, matching quality materials with refined design.


VINTAGE MOOD

Mod. BOSS 0524/S, and mod. BOSS 0517/S
These easy-to-wear acetate sunglasses for men have a vintage feel, with fine customized detailing like the thin metal logo engraved on the temples and the pins on the front. The women's acetate square-shaped model presents exclusive striped shades of blue, purple or green. The color range for the men’s model explores shades of beige, gray, ruthenium, dark havana and black, with polarized lenses. The women’s model is available in green, blue and purple melange, as well as classic havana and black.

Mod. BOSS 0510/S
These seventies-style aviator metal sunglasses are decorated with a vintage detail of leather-look spoilers at the sides. Elegant and tasteful color combinations of light gold/matt brown, dark ruthenium/green, dark ruthenium/matt blue, dark ruthenium/black.

Mod. BOSS 0518, BOSS 0519, BOSS 0529
A retro mood for these acetate men’s and women’s optical frames with a rounded or rectangular shape. The men’s model is available in shaded tones of Havana combined with blue, gray and beige, as well as black; the women’s model is in brown, cyclamen, havana and gray, combined with plum, aubergine or black.

Mod. BOSS 0546 and mod. BOSS 0548
Men’s optical frames with simple modern or retro shapes: rectangular with small metal pins on the front, or round in metal. The shaded colors of the front are carried through to the top of the temples and are available in shades of dark havana, blue, red and green stripes: the metal part has a special finish in tones of gold and ruthenium.


INDUSTRIAL FEELING

Mod. BOSS 0553/S and mod. BOSS 0551
Sunglasses with an industrial feel and light, comfortable temples in brushed metal. A rubber insert on the end tips adds a touch of color while providing maximum comfort. The men’s optical frames have the same innovative design and strong colors but are square, made of metal and are in shades of blue, green and black.


GLAMOUROUS INSPIRATION

Mod. BOSS 0526/S, mod. BOSS 0527/S and mod. BOSS 0530
The seductive feminine shapes of these two pairs of sunglasses are the natural complement to a sophisticated elegant outfit. The refined diamond-shaped gold detail on the temples gives the frames an unconventional touch. The optical frames are designed in the same way but are square with strong colors which range from classic black to refined shades of violet and havana/mud gray.


SPORTY ATTITUDE

Mod. BOSS 0521/S and mod. BOSS 0522/S
Sporty inspiration for these two models of men’s sunglasses: the first are in metal, square in shape and with a double bridge. The second are in a wrap-around acetate with comfortable rubber nose-pads. Both have aluminum structural elements in the temples for added lightness and comfort. The colors range from shades of ruthenium, blue, green and brown for the frames, with polarized brown or shaded gray lenses.


The BOSS collection of sunglasses and optical frames is produced and distributed by the Safilo Group.

Safilo Group HQ Communications Department
Milan – ph. +39 02 76020154
Padua – ph. +39 049 6985459
e-mail: pressoffice@safilo.com
www.safilo.com

BOSS BLACK EYEWEAR COLLECTION 2012/2013

The new BOSS Black collection of sunglasses and optical frames celebrates the brand’s refined elegance, striking the perfect balance between contemporary design and classic inspirations. In line with the stylistic heritage of the fashion company, the new men’s and women’s models reinterpret the distinctive understated appeal of BOSS Black with clean, simple lines and refined details, that are never flashy.

Skillfully sculpted volumes conveying a three-dimensional effect denote the modern spirit of these men’s acetate sunglasses, embellished with refined details, such as the thin metal detail bearing the engraved logo and the pins on the front. The color palette features classic shades of havana/brown, dark havana, spotted gray and total black (mod. BOSS 0471/S).

Casual yet refined: these men’s metal sunglasses feature an aviator shape and slim temples, asserting a versatile personality. The acetate double bridge and tone-on-tone temple tips are distinctive details. The color palette draws inspiration from vintage shades of ruthenium with gray or brown lenses, rose gold with brown lenses, matte black with gray lenses (mod. BOSS 0476/S).

A blend of inspirations and materials were skillfully matched for these women’s butterfly-shaped sunglasses, featuring an interplay between metal and acetate, for a seductive, charming allure. The rose gold metal temples, the nose bridge joining the lenses, as well as the studs on the front at the sides of the lenses, create elegant color contrasts with shades of coral, blue, chocolate, black and havana (mod. BOSS 0487/S).

The other women’s acetate models feature a 50s-inspired retro style, revisited with contemporary details, such as the rivets on the front and the thin logo plaque on the temples. The large, square-shaped sunglasses and the rectangular optical frame feature elegant nuances: cocoa, blue, brick-coral red, brown-gray (mod. BOSS 0488/S) or transparent blue and crimson (mod. BOSS 0506), as well as classic tones of havana and black.

A linear design has been created for the men’s rectangular- or square-shaped acetate optical frames. They feature small metal pins on the front, while a thin logo plaque on the temples is clearly visible on vibrant shades of blue, black, gray-chocolate, black-havana brown and olive-burgundy (mod. BOSS 0478 and BOSS 0479).


The BOSS Black collection of sunglasses and optical frames is produced and distributed by the Safilo Group.



Safilo Group HQ Communication Department
Milan – ph. +39 02 76020154
Padua – ph. +39 049 6985459
e-mail: pressoffice@safilo.com
www.safilo.com